# Engaging lifestyle website design
The Doctor’s Kitchen
Delicious design: bringing healthy recipes to a wider audience
Insight
Dr Rupy Aujla created The Doctor’s Kitchen to share his passion for improving health by eating well. He required a vibrant website to inspire and expand his following, and to promote his research-based recipes and advice. Our lifestyle website design captures The Doctor’s brand and provides a hub for engaging content, an online course, plus information on his books, events and media appearances.
![Homepage Website homepage with a lifestyle recipe shot of sardines and tomatoes on a blue plate.](/cdn-cgi/image/f=auto,width=736,quality=50/https://union10design.co.uk/wp-content/uploads/2018/09/lifestyle-website-design-the-doctors-kitchen.jpg)
web design
We created a look and feel that’s clean and minimalist. This allows the colourful imagery of the recipes and products to take the lead. Large, full-screen imagery – using stylish photography provided by the client – creates real impact and tempts users to explore the rich content and advice. A key objective was to build The Doctor’s following – therefore priority was given to encouraging users to connect on social media or to join The Doctor’s community.
![Homepage Website hompage design: green vegetables on a grey stone background with white out text: Lifestyle advice from an expert.](/cdn-cgi/image/f=auto,width=736,quality=50/https://union10design.co.uk/wp-content/uploads/2018/09/lifestyle-website-design-homepage.jpg)
What our client said
Fantastic service from these guys. They have a brilliant work ethic, they are punctual, honest and I’ve loved working with them. I cannot recommend them enough.
Dr Rupy Aujla // The Doctor's Kitchen
![The book Doctor's Kitchen book on grey background with offer ping.](/cdn-cgi/image/f=auto,width=1280,quality=70/https://union10design.co.uk/wp-content/uploads/2018/09/lifestyle-book-section.jpg)